Baer has more than 30 years of wide-ranging, diversified marketing experience and insight
CRANBURY, N.J.–(BUSINESS WIRE)–#CMO–MJH Life Sciences™ has named Michael Baer as chief marketing officer. Baer will provide leadership and direction for all the company’s marketing initiatives, including audience generation; B2B and B2C; corporate and brand marketing; public relations and creative projects; digital and data management; and digital strategy.
“We are excited to have Michael join the MJH family,” said Mike Hennessy Jr., president, and CEO of MJH Life Sciences™. “As a company, we have experienced a tremendous amount of growth over a short period of time. This is the perfect time to bring in Michael, whose passion, knowledge and skill set will inspire us, raise our profile and drive future innovation and growth for MJH Life Sciences.”
Prior to joining MJH Life Sciences™, Baer was senior vice president, head of brand and marketing at Ipsos, the world’s third largest global research and insights company. He oversaw marketing, content, business development and branding for the Media Development business unit. Prior to Ipsos, Baer spent more than 25 years leading integrated teams to solve problems and drive growth at creative agencies, media agencies and other marketing services companies, and as a partner at a mobile geo-location MarTech startup. Michael earned a bachelor’s degree from the University of Virginia.
“I could not be more excited to join MJH Life Sciences™. I am so impressed by the leadership, talent, and vision of the company – and their track record of growth speaks for itself. I am looking forward to partnering with the team to drive the company to greater heights and identify and seize new opportunities,” Baer said.
About MJH Life Sciences™
MJH Life Sciences™ is the largest privately held, independent, full-service medical media company in North America dedicated to delivering trusted health care news across multiple channels, providing health care professionals with the information and resources they need to optimize patient outcomes. MJH Life Sciences™ combines the reach and influence of its powerful portfolio of digital and print product lines, live events, educational programs, and market research with the customization capabilities of a boutique firm. Clients include world-leading pharmaceutical, medical device, diagnostic and biotech companies. For more information, please visit https://www.mjhlifesciences.com/.
Contacts
MJH Life Sciences™ Media
Alexandra Ventura, 609-716-7777, ext. 121
aventura@mjhlifesciences.com